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iDealFILE hosts CDK Global UK Partner Programme Roadshow

May 07, 2019

CDK Global, Inc (Nasdaq, CDK), a provider in automotive dealership software used by 28,000 automotive retailers in over 100 countries, visited us on day 1 of its UK Partner Programme Roadshow. The roadshow, which will include an entourage of hospitality and refreshment vans serving muffins and coffee, is visiting a total of eight partners between 29th April and 10th May.

The CDKI Partner Programme offers potential automotive tech partners anywhere in the UK access to the CDK core Dealer Management Systems using standardised integration points. This access benefits Partners by opening new, international, business opportunities and providing enhanced solutions to mutual customers. It offers a significant business boost to highly innovative tech companies in the UK, most of whom are in key regional locations, working with local talent and expertise.

CDK Global launched a Roadshow microsite on 24th April to help partners, car retailers and other industry players follow events via a “follow the van” map, with information about partners, video updates and insight from each partner updated daily. It will also contain links on how to sign-up to the partner programme.

“It is our aim at CDK to provide the very best technology to enable dealers to continue to sell and service cars and deliver exceptional customer experiences. The Partner Programme is a crucial strategy in helping us deliver the best products to help retailers deliver this,” said Jonathan Hales, UK Partner Manager, CDK Global.

“Our mantra at CDK is ‘where connections begin’ and I cannot think of better way to stay connected to our Partners, and industry friends, by visiting them on their home turf. We want to check out how the first few months of the partnership have progressed and find out just what makes them – and their employees – continue to innovate and be inspired by the automotive business.”

IDealFILE’s Managing Director, Ritchie Kelk said: “We’re proud to join the CDK International Partner Programme and it was fantastic to host the Roadshow at our headquarters. By joining the Programme we enjoy stronger integration across the automotive sector, which supports our ambitious growth plans and potentially creates opportunities with new customers across the world.

“Crucially, this move provides seamless access to increasing levels of data which will enable increased functionality, powerful reporting and efficient product development going forward. This move not only aligns us with a recognised global brand but further enhances the efficiency of our system for those customers utilising CDK core Dealer Management systems.”